The number of overseas shoppers using their smartphones to browse UK brands has soared over the last quarter.
Research reveals a Q4 2014 surge in mobile payment share of online transactions
There will be a continuing shift to mobile advertising, cross device solutions and native formats, resulting in improved return on ad spend for marketers during 2015, according to a new report forecasting ecommerce trends for the coming year.
Over two thirds (68%) of 4G users feel that faster access to the internet encourages them to make more purchases from their smartphone, according to the latest consumer research from IMRG and eDigitalResearch.
The average viewer in the UK watched three hours and 55 minutes of TV a day in 2013, but only three minutes on mobile devices, according to new research.
Mobile accounted for 48,000,000 users in Italy during the three-month average ending November 2013, according to new research.