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Our World of Interiors turn to ChannelAdvisor for shopping feed solution

Tuesday April 17 2012

Our World of Interiors, an online furniture and home accessories retailer, has selected ChannelAdvisor’s Comparison Shopping Engine (CSE) solution to drive its online sales.

The UK retailer chose to extend its e-commerce efforts to comparison shopping engines in order to drive traffic to its website, increase sales and boost brand awareness. With no previous experience on this channel, World of Interiors now lists its products on Google, NexTag, Pricerunner, Shopzilla and Within just four weeks, Our World of Interiors has experienced a significant boost in online sales.

Our World of Interiors used ChannelAdvisor’s Launch Plus service offering, which accelerated the launch process, reduced the initial workload and implemented industry best practices to ensure its CSE performance was properly optimised.

“Between ChannelAdvisor’s user-friendly interface and the efforts of the launch team, we were able to expand to comparison shopping engines quickly and seamlessly,” commented Adnan Afzal, Our World of Interiors’ director. “We have seen a positive impact on our bottom line in a short space of time and are looking forward to continued success.”