Kiosked turns any mobile content into storefronts
Thursday January 9 2014
Advertisers and publishers can now maximise revenue on all devicesKiosked releases a new product, Kiosked Mobile, that helps to turn visual content on your mobile website or application into interactive storefronts by adding contextually relevant products to them.
By adding Kiosked Mobile to its product portfolio Kiosked recognises the rapidly growing importance of mobile for advertisers and publishers.
Mika Mannermaa, Head of Mobile at Kiosked says: “The challenges with traditional banner advertising are that it can compromise the user experience by taking screen space away from your application and the banners are often not contextually relevant. The Kiosked Mobile solution keeps your user experience intact because the advertising is integrated within your original content.”
With Kiosked Mobile marketers can enjoy the following benefits:
• Quick setup. It is easy and fast to integrate Kiosked into mobile websites or native mobile applications.
• Responsive design. Kiosked’s mobile solutions have been designed to ensure an optimal user experience across devices and platforms.
• Incremental revenue. Kiosked creates an additional revenue stream through mobile devices. Consumers can instantly discover and buy products that are relevant to their interests and intentions without leaving the site or app.
In the first quarter of 2013 sales generated from mobile devices grew by 31% compared to 2012. Studies forecast that by the end of 2013 retail from m-commerce will reach $9.8 billion and this will account for 16% of the entire e-commerce market.
Micke Paqvalén, CEO at Kiosked states: “Consumers today want to have the freedom to shop from various devices and with that in mind we developed Kiosked Mobile. Mobile shopping has to be easy and instant, and with the Kiosked Mobile solution visual content viewed on mobile devices can deliver that service. This is a way for advertisers and publishers to enhance their consumer interaction, drive conversion and maximize revenue on all devices.”