Click here
The E-Commerce Pro, The E-Commerce Professional | E-Commerce News
Click here Click here

Harrods raises its digital game with content-to-commerce link

Harrods raises its digital game with content-to-commerce link
Monday September 19 2011

Harrods has used London Fashion Week as the launch pad for the start of its new monthly online magazine, The Review.

The Review will focus on fashion-related content, including interviews with designers, exclusive products and major launches. The London-based retailer decided to tie the launch with London Fashion week starting Sept. 16.

“We see the launch as a move that underlines Harrods authority as a leading commentator on fashion and beauty trends,” said Nicola Copping, editor of, London.

Consumers can see exclusive content, access interviews with fashion designers and read a column from Harrods fashion and beauty director Marigay McKee.

Readers can also see styling tips and trends on the interactive and commerce-enabled pages.Harrods is aiming to keep the Web site top-of-mind by providing an enhanced experience for tech-savvy consumers.


If you want to be at the top of your ecommerce game you must visit ecommerce Expo 2011 which takes place next month at Olympia, London 11th and 12th October and features over 150 exhibitors displaying solutions and services that can help with your cross platform strategy. There is also a comprehensive seminar program. Follow this link