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Marketing to Generation Z - Methods revealed

Date: 16.04.15 | Section: News
In the next few years, Generation Z – those born around the year 2000 – will be hitting their upper teens, entering their 20s and then embarking upon their careers. The challenge for businesses is finding a way to market to this new generation – a generation which interacts with society very differently to its predecessors.

Retailers trial mobile marketing platform

Date: 04.01.15 | Section: News
Retailers use recently launched proximity marketing platform to enhance localised consumer communications

Bubble Wrap-Up: Top 5 Digital Marketing Vacancies

Date: 21.04.14 | Section: News
Enjoying your four day weekend but dreading going back to work tomorrow? It’s about time you looked for a new job – and if you work in the digital sector, Bubble can help.
By Amy @BubbleJobs

Job spot: Marketing Analyst, Unibet, Wimbledon

Date: 04.04.14 | Section: Jobs
Reporting to the Marketing Intelligence Manager, the Marketing Analyst is responsible for daily reporting, providing insights on campaign effectiveness and measure performance.

Job spot: Ecommerce Marketing Manager Slough £45,000, bonus and benefits

Date: 04.04.14 | Section: Jobs
Rocking Zebra recruitment is currently looking for an experienced b2c Ecommerce Marketing Manager to join this successful organisation based near Slough.

Search marketing trends: Focus on integration and content

Date: 23.07.13 | Section: mcommerce
Marketers are focusing on integration of search marketing with other digital channels and disciplines such as display advertising and content marketing, according to research looking at UK search marketing trends.

Actinic Launches SMS Marketing Tool

Date: 11.01.13 | Section: News
Merchants using Actinic's cloud-based ecommerce solution for online retailers, now have access to SMS campaign management for communicating with their customers via their smartphones.

The Perfect Cellar uncorks performance marketing with Affiliate Window

Date: 27.03.12 | Section: News
Award-winning online wine merchant, The Perfect Cellar has exclusively launched their first ever affiliate programme.

Cotton Traders chooses E-commerce marketing solution from ChannelAdvisor

Date: 28.02.12 | Section: ecommerce
Cotton Traders has selected ChannelAdvisor to manage its pay per click (PPC) programme with the ChannelAdvisor Paid Search solution.

Text is best for mobile promotions new report reveals

Date: 05.01.12 | Section: mcommerce
Mobile-owning consumers in the UK, Germany and France prefer receiving SMS-based promotions as opposed to other mobile channels, new research published by the Direct Marketing Association (DMA) has revealed.

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