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Search and email fall behind social media in ecommerce conversion rates

Date: 06.03.14 | Section: ecommerce
Social media is the biggest driver of conversions for ecommerce websites in Q4 2013 according to data from the Ecommerce Quarterly report released by Monetate, a provider of cloud-based technology for online marketers.

Boxing day retail search ad revenues double on last year

Date: 09.01.14 | Section: News
UK retail search advertisers saw their ad revenue double year-on-year, as consumers shifted their browsing from desktops to mobiles, according to new research.

Search marketing trends: Focus on integration and content

Date: 23.07.13 | Section: mcommerce
Marketers are focusing on integration of search marketing with other digital channels and disciplines such as display advertising and content marketing, according to research looking at UK search marketing trends.

Facebook and Twitter play key role in Google search rankings research reveals.

Date: 19.06.12 | Section: News
The number of Facebook and Twitter shares a website accumulates is playing an increasingly crucial role in determining their Google search ranking, according to new research.

PrismaStar launches multi-channel search and selection system

Date: 24.02.12 | Section: News
PrismaStar Selector is equipped with in-store kiosk, eCommerce and mCommerce capabilities to engage shoppers when and where it is most convenient to them.

Facebook was the top search term in 2011

Date: 06.01.12 | Section: News
This is the third year that the social networking Website has been the top search term overall, accounting for 3.10 percent of all searches, a 46 percent increase from 2010.

Six steps to successful SEO – Step 2 – Know your enemy

Date: 10.10.11 | Section: News
In my last article, I gave an overview of SEO. Now it’s time to move onto the ‘action’ stage.

By Clare Green.

Click-through rates from mobiles rise.

Date: 24.05.11 | Section: mcommerce
Click-through rates from search results displayed on a mobile phone in the UK are 2.7 times higher than from computers, according to new research.